Ethically made T-shirts and hoodies. Oh, and sunglasses made out of recycled skateboards – what’s not to love about that?
Paul had been drawing designs for years, creating t-shirts and sweaters for friends and family on special occasions like Christmas and birthdays.
People loved the images created and he really enjoyed seeing the designs ‘coming to life’ on the clothing in a way we couldn‘t see it happen on paper. For us, it is like the designs awaken on garments and are able to tell us a story while bringing memories alive.
In 2016, with great support from family and friends Due South was born.
The vision we have is to create simple minimalist but beautiful designs, reflecting the version of life in Ireland that we love and believe in.
From our rugged coastlines with world-class surf, the richness of our nature with its green hills and Celtic heritage to our cities steeped in history.
Paul is proud to be Irish and Mel (originally Italian) is practically Irish – living on the green Island for over 14 years. It is our mission to put forward a vision of Ireland we can be proud of, and which captures the heart and soul of the land and its people.
We hope you will love the designs of our version of Ireland while enjoying the softness and cosiness of the sustainable and eco-friendly materials we use throughout our range.
We want to showcase the best of what we have to offer in this country, in a clean and simple style, so that there is plenty of room for your own interpretation and your own stories woven into the designs.
Mel calls it ‘la nostalgia’ for a piece of home.
Something that feels good.
Something that captures the heart.
Something that connects us to home.
We invite you to join us!
Create this vision with us. Tell us what you love about Ireland and connect with us to build upon our version of Ireland. We would love to have you part of our work!
Paul & Mel
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